Booming Brands — Su-Kam Featured in Harsh Pamnani’s Bestseller
Kunwer Sachdev and Su-Kam’s brand-building journey are featured in “Booming Brands: Inspiring Journeys of 11 Made in India Brands” by Harsh Pamnani — a book profiling how homegrown Indian companies built powerful brands from scratch to compete with global giants.
11 Brands
Featured in Book
Su-Kam
Case Study
Made in India
Brand Stories
The book dedicates a full chapter to Su-Kam, telling how Kunwer Sachdev built the brand from scratch into a household name in India’s power backup industry. Alongside other iconic Made-in-India brands like BookMyShow, Shaadi.com, BYJU’S, Zomato, and FirstCry, Su-Kam’s story showcases the founders’ struggles, branding strategies, and the path to becoming a trusted national brand.
“A brand is not built by advertising — it’s built by solving a real problem so well that people remember your name.”